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Birla Sun Life Insurance

Birla Sun Life Insurance Company Limited is a joint venture between The Aditya Birla Group, one of the largest business conglomerates in India and Sun Life Financial Inc., a leading international financial services organisation.

The Aditya Birla Group has its business interests in various sectors such as textiles,cements,aluminium and many more and had a turnover close to around to Rs. 33000 crores with a market capitalisation of Rs. 53400 crores (as on 31st March 2006). It has over 72000 employees working for its various organisational units spread all over the world. Currently it is led by its Chairman - Mr. Kumar Mangalam Birla who is mainly responsible for the dynamic changes taking place in the organisation. Some of the key organisations within the Aditya Birla Group are Hindalco, Grasim, Aditya Birla Nuvo, etc.

Sun Life Financial Inc have its business operations spread in most part of the world and includes countries such as Canada, the United States, the United Kingdom, Hong Kong, the Philippines, Japan, Indonesia, India, China and Bermuda .As on 31st March, 2006, Sun Life Financial Inc. had around US$343 billion of assets under management . In Canda, Sun Life Financial Inc. is a leading performer in the life insurance market. And with its this experience in the life insurance sector it has come to India.



Birla Sun Life Insurance (BSLI) in its 5 successful years of operations has achieved various milestones and contributed significantly to the growth and development of the life insurance industry in India as a whole.

Milestones:-

  • It pioneered the launch of Unit Linked Life Insurance plans amongst the private players in India.
  • It was the first player in the industry to sell its policies through the Bancassurance route and through the Internet.
  • It was the first private sector player to introduce a pure Term plan in the Indian market.
  • It introduced the process of getting sales illustrations signed by customers, offering a free look period on all policies, which are now industry standards.
  • It was the first to have an operational Business Continuity Plan .

They have been focusing on providing insurance prioducts which could provide both investment and protection opportunity to the policy holder. BSLI has been continuously innovating and customising the insurance products so as to meet the various needs of different individual and has till now covered more than a million lives since it had started its operations in India and currently its customer base is spread across more than 1000 towns and cities in India.

Contact Address:

Birla Sun Life Insurance Company Limited,
6th Floor, Vaman Centre, Makhwana Road,
Off Andheri-Kurla Road, Andheri (East), Mumbai 400059
Registration no. 109

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